Case study · EDWORLD

ScalingEDWORLDAMulti-CitySuccessStory

Centralized digital HQ for a premier study-abroad consultancy — regional GMB, trust-building content, and omnichannel growth across Lahore, Gujrat, Kotla, and Wazirabad.

Social Media MarketingGMB OptimizationVideo ProductionGraphic DesignContent Strategy
The challenge

EDWORLD, a premier international education consultancy, struggled to maintain a unified, high-performing digital presence across multiple branches in Pakistan. They needed a partner capable of managing the full creative suite — podcast production, video editing, graphic design — while driving consistent organic leads for high-ticket study abroad services.

The strategy
  • 01

    Regionalized GMB optimization

    Optimized Google Business profiles for every location so EDWORLD appears in the local top 3 map-pack when students search for study abroad consultants.

  • 02

    Trust-building content

    Professional podcasts, educational reels, and testimonials positioning EDWORLD as an authoritative guide for students.

  • 03

    Viral engagement

    Trending memes and topic-based content lowered the barrier to entry, making complex visa and university processes feel accessible.

  • 04

    Omnichannel growth

    Synchronized Facebook, Instagram, TikTok, and YouTube into a 24/7 lead-generation funnel.

The results
  • Increased search visibility across Lahore, Gujrat, Kotla, and Wazirabad.
  • Organic lead surge — social engagement converted into qualified walk-in and digital leads.
  • Social handles transformed from static pages into active student communities.

We don't just run ads; we build regional digital hubs that convert local interest into global study opportunities.

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